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All new styles

Fall Collection

This collection features a range of fresh headwear, apparel, and accessories

Exclusive

Archive Collection

We’ve brought back a handful of original designs from the 80s and 90s

Sand Cloud x Surfrider

Shop our brand new collection of ocean-inspired blankets and towels.

Pura Vida x Surfrider

Our newest collab with some of our favorite ocean friends

The Ocean Needs More Friends

New Styles

Shop now and become a Friend of the Ocean

100% of every purchase helps protect our ocean, waves and beaches.

For any occasion

All New Blankets and Towels

Made From 100% Organic Turkish cotton